团购初体验
虽然团购在国内兴起时日已不短,但没怎么深度接触过,只略微了解一二。近期接触团购比较多,为了更全面的掌握团购的信息,所以身先士卒,也加入团购者一列。团购之所以能迅速发展起来并得到消费者的欢迎,主要是为广大网民提供了很多低价的产品,同时又帮助商家吸引了客户,薄利多销,并且使自身品牌得到宣传,达到双赢的结果。
自本月初在一团购网站定了一双匡威的鞋,按步骤支付完成。满心欢喜等待两周,鞋终于到了,可一试穿,一只号大,一只号小……无奈,只得打电话要求团购退货,客服回复让厂家联系我。下午,厂家联系我了,一上来就是道歉,本来心就软。本着一幅麻烦到底的心态,选择了换货,按照客服MM吩咐的步骤操作,把货发出去了,直到上周四,总算给我换了回来,这个流程算是走完了,整大半个月,真是伤不起!
自2009年来,团购网站进入国内,然后就忽如一夜春风来,千树万树梨花开,据传2000年时风头最盛时每天都会有十多家团购网站上线,百家争鸣,好不热闹,其它行业无出其右。上的快,问题也多,这其中鱼目混珠,其中信誉好的就那么几个市面上常看到的,绝大多数都是为了赚一笔就中跑,甚至是骗一笔就跑的。这也难免,自古以来,急功近利者大有人在。
当然,这也不是什么大事,现在团购网站自身竞争太大,简直可以用惨烈来形容。为了上产品,不惜做赔本生意;为了品牌知名度,疯狂烧钱打广告!我想问问你们,到底是多有钱?
局势慢慢变的晴朗,团购网站也开始反醒:以后的出路在哪?当然,已经有越来越多的团购网站开始多元化,打造自己的商城;还有些网站做自己的信誉,并以牺牲某些产品为代价,宁可不上产品杜绝投诉。这一切都是经过市场的验证,进而为自己铺条适应消费者需求的路。







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